a.teads.tv: How Teads Tracks You for Video Ads

Teads operates a.teads.tv to track your online activity and push intrusive video ads based on your behavior. Known for in-read video advertising, Teads invades your privacy by collecting data across websites. As Privacy Auditors, we’re exposing its tracking tactics and showing you how to fight back.

What Is a.teads.tv?

This domain is Teads’ tracking and ad delivery system, embedded in publisher sites to monitor user interactions. It collects data to target you with video ads, often embedded in editorial content, making it hard to avoid.

Data It Collects

When you visit a site with Teads ads, it grabs:

• Geolocation: IP-based location, down to city or neighborhood.
• IP Address: Your digital address for location tracking.
• Browsing History: URLs and content categories for ad targeting.
• Ad Interactions: Clicks, views, and timestamps on ads.
• Device Identifiers: Unique device IDs and hardware details.
• Cookie IDs: Tracks you across sites with persistent cookies.
• Browser Type: Logs Chrome or Firefox with version.
• Operating System: Records Android or iOS version.
• Screen Resolution: Captures display size for fingerprinting.
• Timestamps: Logs interactions down to the second.

This builds a profile to bombard you with tailored ads.

Who Gets Your Data?

Teads shares your information with:

• Advertiser Client: Uses your data for targeted video campaigns.
• Third-Party Adtech Vendor: For real-time bidding (RTB) ad placement.
• Publisher Partner: Hosting Teads ads on their site.
• Government Entity: If legally compelled, though transparency is unclear.

How to Protect Yourself

At Privacy Auditors, we’re committed to safeguarding your data. Here’s how to block Teads:

• Install Ad Blockers: Use tools like uBlock Origin or Privacy Auditor’s service to stop ad scripts.
• Use a VPN: Mask your IP with Mullvad to disrupt location tracking.
• Disable Cookies: Block third-party cookies in browser settings.
• Browse Privately: Use Firefox with strict tracking protection or Tor.

Layer these defenses for maximum protection.

Sources

• Teads Privacy Policy: https://www.teads.com/privacy-policy/
• Teads for Publishers: https://www.teads.com/teads-for-publishers/

This is a legal disclaimer. All information is provided for educational purposes only.