amplifypixel.outbrain.com: How Outbrain Tracks Your Content Habits

Outbrain’s tracker, amplifypixel.outbrain.com, monitors your content consumption to serve personalized recommendations and ads. This invasive tracking builds profiles of your interests, undermining your privacy. Here’s what it does.

What Is amplifypixel.outbrain.com?

This domain is part of Outbrain’s native advertising platform, tracking your behavior across websites to recommend articles or ads. It gathers extensive data to tailor content, which poses a serious privacy risk. As Privacy Auditors, we’re concerned about this intrusion.

Data It Collects

When you browse, it captures:

• IP Address: Tracks your location for targeting.
• Browsing History: Logs articles and sites you visit.
• Click Data: Records interactions with recommendations.
• Cookie IDs: Uses identifiers like obuid for tracking.
• Device Type: Identifies your phone or desktop.
• Browser Type: Notes specifics like Chrome 121.0.

This data maps your content preferences for ad targeting.

Who Gets Your Data?

Your information is shared with:

• Advertiser: Companies using Outbrain for promotions.
• Third-Party Adtech Partner: Processes data for analytics.
• Government Entity: If legally required, per Outbrain’s policy.

How to Protect Yourself

At Privacy Auditors, we’re here to protect your privacy. Here’s how to block this tracker:

• Use Ad Blockers: Privacy Auditor’s paid service stops amplifypixel.outbrain.com scripts.
• Mask with a VPN: Hide your IP using a VPN like Mullvad.
• Switch Browsers: Use Firefox with tracking protection or Tor Browser.
• Clear Cookies: Delete tracking cookies regularly.

Combine these steps to reduce tracking risks.

Sources

• Outbrain Privacy Policy: https://www.outbrain.com/legal/privacy

This is a legal disclaimer. All information is provided for educational purposes only.